The formulas
- Contribution margin per unit = price − variable cost per unit.
- Break-even units = fixed costs ÷ contribution margin per unit.
- Break-even revenue = fixed costs ÷ contribution margin ratio.
- Units for a target profit = (fixed costs + target profit) ÷ contribution margin per unit.
Getting the inputs from your books
Start from a profit and loss statement. Sort each expense into fixed or variable. Cost of goods sold, merchant fees and sales commissions are usually variable; rent, salaries and subscriptions are usually fixed. Some costs are mixed; split them as best you can.